Filed Under (B2B eCommerce) by Godard Abel
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Since its inception in 2000, Godard has led BigMachines on its mission to deliver innovative web software solutions to its customers and to build an enduring company with a great team. Prior to co-founding BigMachines, Godard was General Manager of the iNiku.com application service for Niku Corporation, a leading provider of enterprise applications for professional service automation that successfully went public in 2000 prior to being acquired by CA. Before entering the technology industry, Godard consulted for McKinsey & Company and advised leading corporations in the U.S. and Germany on strategy and business process improvement. Godard earned an MBA from Stanford University and both a BS and MS in engineering from the Massachusetts Institute of Technology (MIT). on 07-14-2010
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This is a re-post of an article on DemandGenReport.
Over the past decade, BtoC eCommerce has changed the landscape of selling products as leaders like Amazon.com have brought eCommerce to the mainstream — and the numbers are growing.
A 2009 survey of online consumer behavior conducted by Harris Interactive found that 48% of US online adults say that they are now conducting more online transactions than they did in the past. In the UK, the number is even higher as 53% of online adults say they are making more purchases online, with the ability to compare products and prices cited by 74% of these as the main reason. Read the rest of this entry »